Cultivating the Certainty to Sell Out Your Offers

Read time: 6 minutes 

How many times have you put together an offer that you were obsessed with and spent so much time and energy putting a plan together to launch it into the world…

Only to abandon that plan when you don’t get the initial response you were hoping for.

➡️ It’s normal to not get the response you were hoping for right out the gate, but it doesn’t mean the offer is a flop or that you should abandon it.

Unfortunately I see many incredible coaches and consultants create offers only to abandon selling it the moment it’s out in the world when they don’t receive the external validation immediately in the form of DMs or sales.

Their energy wavers and the plan starts to go out the window.

So much time and energy wasted by abandoning the plan and creating a new one.

And you don’t have time to waste…your mission and calling is too big for that.

The biggest reason the plan is not working is not because the plan is wrong but because you’re not allowing the plan to work.

This is the equivalent of putting a pot of water on the stove to boil and turning off the burner every couple minutes because it’s not boiling yet…

We gotta give the pot some time to boil.

It will boil.

But not if you keep turning off the heat.

We want to cultivate and bring the same level of certainty that the pot of water will boil to you showing up and selling your offers.

Keep the heat on and stick to the plan for 30-60-90 days

You’re turning off the heat and changing the plan constantly

• You’re too focused on what you don’t have
• You’re not tapped into the one energy

Gone are the days of dreaming, scheming, launching, retracting, redreaming, rescheming…

We’re breaking the cycle today and getting you into the game of ALL IN NO MATTER WHAT

We’ll master your energy so that no matter what externally is happening, your energy is solid and your sales are certain.

The truth is...Your sales are directly related to the level of certainty you have around the problem you solve and the transformation you provide for your clients.

Let’s dive in

1️⃣ Sell Yourself First on Your Offer

Most jump right into the step on selling their audience on the offer.

But not you…you’re going to dive into the ninja level first, which is selling yourself on why this offer matters.

You’ll know you’ve done this correctly if you’re buzzing with excitement and energy that begins to overflow and take over your being. You'll get to a point where you can’t wait to get into proximity with your clients so that you can shift their world...and that's when you've done it correctly. 

Ask yourself

• What hardships would I have skipped had I been able to skip right to the transformation my work is providing for my clients
• Why is now the time to launch this in the world?
• What results will they have from this offer and how does that ripple out and change everything in their life?

When you’re a helper of humans, the quickest hack to get back into connection with your dream clients and create sales is to connect back into why your work matters.

Sure, you might help them make more money…but what will that money provide for them?

What will it allow them to do? What will happen to their relationships because of it? In what ways will their day to day life change?

For me, I help my clients to make more money in their business, sell more offers and ultimately make a bigger impact but beyond that the money allows them to have more choices and not be controlled by external forces. My why for why I do this work is because when a woman makes more money, she realizes her choice in everything and she can take back her power for herself and her family, create stronger and more solid households and when we change the household, we change the world.

THAT'S MY WHY & MY WHY LIGHTS ME UP.

2️⃣ Use the momentum of a sale to fuel more sales

Riding the energy of a sale is an incredible way to bring in more sales.

Instead of trying to create energy, just ride the energy that already exists.

Are people asking you questions in your DMs? Answer them publicly.

Are people DM’ing you about a specific offer? Move into organically promoting that offer.

Another way to ride the energy is when someone joins an offer, shout it from the rooftop and celebrate their presence within your program.

What this looks like:

• Create a welcome story on IG or FB stories celebrating them and introducing them to your audience. Those in your offers will become leaders within your community, celebrate and showcase them
• Share a countdown of how many spaces remain
• Gather information of why they joined the program and create content that speaks to that. You can gather this in a post purchase questionnaire or just simply in a DM conversation asking “I’m so excited you’re in. What drew you to this program at this specific time? What are you excited to accomplish together?”

Sometimes the most powerful things in business are the things that aren’t scalable.

Personal connection & celebration wins in this situation.

3️⃣ Speak to the next ONE

Whether you’ve had you launch planned to a T for weeks or you’re writing content on the fly, there’s nothing more powerful than being tuned into the next “ONE” who is coming into your offer and speak directly to her and create content for her.

Utilizing your intuition in your sales process is powerful and you’ll be blown away by what your intuition brings to your attention?

Ask yourself

• What is she confused by?
• What is keeping her from clicking the buy button?
• Why has she visited the sales page so many times but hasn’t bought yet?
• Why is she looking to join a program like this?

When you speak and create for the next one, the next one leads you to the next one to the next one and before you know it your group program, mastermind or private coaching is FILLED UP!

TL;DR (too long, didn't want to read??? here's the summary)

• Sell yourself constantly on the work you provide and the solutions you offer
• Strategically use the momentum of sales to create more sales
• Speak to the next “ONE”

I’ve got a few ways to support you in building a business that is simple & profitable while living your dream life behind the scenes

• The Shift Inner Circle Mastermind ➡️ hybrid of mastermind and private coaching 

• Voxer Mini Mind ➡️ 5 days of unlimited 1 to 1 coaching in a group Voxer each month $300

• Private Coaching ➡️ All access, calls, private voxer, all content, retreat!

Much love! See you next week

- Katie